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  • December 28, 2016/
  • by Jim
  A new client recently told me that he was paying Yelp $300 per month for their “services.” My initial reaction and what I told him that this was unnecessary, since Yelp listings are a free service.   Although most directories offer premium features...
  • December 26, 2016/
  • by Jim
For quite some time, Google Analytics (GA) has been around to help you collect, process, configure, and report website and mobile app data that results in actionable insights. Then in 2012, Google announced the release of its new groundbreaking product, known as Google Tag...
  • April 16, 2016/
  • by Jim
Google is the new Yellow Pages, with 3 billion searches/day in 2012. Source: Business Insider Since SEO is long-term investment, many businesses now favor the immediate results available from an AdWords campaign.  AdWords gives a huge advantage to local businesses, due to inclusion of...