10258

Monthly Fractional CMO engagement (at least 10 hours weekly) to develop and implement digital marketing within the following 4 Core Marketing strategy areas.  Initial implementation goals within each strategy area will include:

• Reputation Marketing feedback landing page, sign-in form, customer survey, request campaigns, social review images (4), testimonial widget, monthly reputation video or expose 3 minute video, and review responder
• Social Media Marketing social covers (1), social content (20) social offers (1)
• Funnels and Automation blogging/SEO content (2) and email marketing monthly offer
• Display ad marketing 10X retargeting and demographics/interest areas up to 10,000 impressions

Consideration and use of existing resources including GoDaddy website and current CRM will be incorporated in implementing these marketing strategies.  Strategies implemented will be documented in an update to the generic 4 Core Marketing map.