We excerpt here, a post from SocialMedia Examiner, that explains how to use LinkedIn Sales Navigator. When you realize that LinkedIn has the best business database on the planet, with complete details on key business prospects for any B2B marketer, its Sales Navigator could be...
According to Forrester Research, brand advertising on social media sites such as Facebook and Twitter is on the decline. Although most don’t realize it yet, their posting efforts are only reaching about 2% of their fans and followers, even as they increasingly attempt to...
Ken Michaels started in Internet marketing in 1993, after realizing he hated selling. His area of expertise is developing systems to automate the lead generation process using social networks. His specific area of focus is creating Facebook pages for small businesses. Finding clients using...
The unabridged truth of internet marketing is that virtually no one can find your website. Of those that find it, the average visit length is two seconds. Those that stay longer will not buy. But if they do buy, about 30% will request a...
Keeping up with all the latest buzz in the social networks has become a full time job. What areas should you focus on in order to address those networks with the greatest payback?